Content Creation Project

AwesomenessTV is an American media and entertainment company located in Los Angeles, California. It is part of DreamWorks New Media division, Verizon and Hearst are minority investors.

AwesomenessTV started as a YouTube channel and multi-channel network. Targeting teenagers and preteens, it creates original web series, television shows and theatrical films across all platforms. The company now operates a talent division, branded entertainment division, consumer products division, publishing division, music division, and global network of affiliate YouTube channels.

Their Challenge

AwesomnessTV wanted to create additional content for their TV blog, it needed to be squarely aimed at their teen and pre-teen core audience with the right tone of voice and content.  

Our Solution

Our editorial staff created multiple posts for their blog focusing on subject areas relevant to the core audience.